Buy Used and New Christopher H . Lovelock Books

Product Plus: Product + Service Equals Competitive Advantage

by Christopher H. Lovelock

ISBN 13: 9780070387980

Format: Hardcover (224 pages)
Publisher: McGraw-Hill Inc.,US
Published: Sep 1993

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Managing Services: Marketing, Operations and Human Resources

by Christopher H. Lovelock

ISBN 13: 9780135615720

Format: Paperback (464 pages)
Publisher: Pearson Education Limited
Published: 01 Mar 1992

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Services Marketing: People, Technology, Strategy

by Jochen Wirtz, Christopher H. Lovelock

ISBN 13: 9780132056762

Format: Paperback (672 pages)
Publisher: Pearson Education
Published: 26 Sep 2006
Other Format: Paperback

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Managing Services: Marketing, Operations and Human Resources

by Christopher H. Lovelock

ISBN 13: 9780135513835

Format: Paperback (550 pages)
Publisher: Longman Higher Education
Published: Jan 1988

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